marketing wiki - EAS
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See all on Wikipediahttps://en.wikipedia.org/wiki/MarketingMarketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at … See more
Marketing is currently defined by the American Marketing Association (AMA) as "the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for … See more
The "marketing concept" proposes that to complete its organizational objectives, an organization should anticipate the needs and wants of potential consumers and satisfy them more effectively than its competitors. This concept originated from Adam Smith's book … See more
A marketing mix is a foundational tool used to guide decision making in marketing. The marketing mix represents the basic tools that … See more
The term "marketing environment" relates to all of the factors (whether internal, external, direct or indirect) that affect a firm's marketing decision-making/planning. A firm's marketing … See more
The two major segments of marketing are business-to-business (B2B) marketing and business-to-consumer (B2C) marketing.
B2B marketing See moreA marketing orientation has been defined as a "philosophy of business management." or "a corporate state of mind" or as an "organizational culture" Although scholars continue to debate the precise nature of specific concepts that inform marketing … See more
Wikipedia text under CC-BY-SA license- https://de.wikipedia.org/wiki/Marketing
Der Begriff Marketing oder (deutsch) Absatzwirtschaft bezeichnet aus historischer Sicht den Unternehmensbereich, dessen Aufgabe (Funktion) es ist, Produkte und Dienstleistungen in einer Weise zum Verkauf anzubieten, dass Käufer dieses Angebot als wünschenswert wahrnehmen. Aus betriebswirtschaftlicher Sicht beschreibt dieser Begriff seit Beginn des 21. Jahrhunderts das Konzept einer ganzheitlichen, marktorientierten Unternehmensführung zur Befriedigung der Bedür…
Wikipedia · Text under CC-BY-SA license- Estimated Reading Time: 9 mins
- https://fr.wikipedia.org/wiki/Marketing
WebLe marketing est un état d'esprit, largement fondé sur l'intuition et l'imagination, qui mobilise tous les moyens possibles pour communiquer avec le consommateur. Définition no 3. Le …
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- https://ro.wikipedia.org/wiki/Marketing
WebMarketing. În accepțiunea generală, marketingul reprezintă "știința și arta de a convinge clienții să cumpere" . Philip Kotler definea marketingul ca "un proces social și …
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- https://en.wikipedia.org/wiki/History_of_marketing
WebHollander and others have suggested that the different dates for the emergence of marketing can be explained by problems surrounding the way that marketing has been …
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- https://en.wikipedia.org/wiki/Marketing_mix
WebThe term "marketing mix" is a foundation model for businesses, historically centered around product, price, place, and promotion. The marketing mix has been defined as the "set of …
- https://en.wikipedia.org/wiki/Digital_marketing
WebMarketing automation is the process by which software is used to automate conventional marketing processes. Marketing automation helped companies segment customers, …
- https://en.wikipedia.org/wiki/Marketing_strategy
WebMarketing strategy allows organizations to focus limited resources on best opportunities to increase sales and achieve a competitive advantage in the market. Strategic marketing emerged in the 1970s/80s as a distinct field …
- https://en.wikipedia.org/wiki/E-Marketing_Collateral
WebThese basic tactics are intended to support, facilitate and ease the internet presence of a website, product or a service. These activities enforced themselves as givens nowadays, …
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