advertising agency wikipedia - EAS
- https://en.wikipedia.org/wiki/Performance-based_advertising
Performance-based advertising, also known as pay for performance advertising, is a form of advertising in which the purchaser pays only when there are measurable results. Performance-based advertising is becoming more common with the spread of electronic media, notably the Internet, where it is possible to measure user actions resulting from advertisement.
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- https://en.wikipedia.org/wiki/Advertising_agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing an…
Wikipedia · Text under CC-BY-SA license- Estimated Reading Time: 9 mins
- https://en.wikipedia.org/wiki/Advertising
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote their products or services. Advertising is differentiated from public relations in that an advertiser pays for and has control over the message. It differs from personal selling in th…
Wikipedia · Text under CC-BY-SA license - https://en.wikipedia.org/wiki/FCB_(advertising_agency)
- Foote, Cone & Belding, is one of the largest global advertising agency networks. It is owned by Interpublic Group and was merged in 2006 with Draft Worldwide, adopting the name Draftfcb. In 2014 the company rebranded itself as FCB. Parent Interpublic Group is one of the big four agency holding conglomerates, the others being Publicis, WPP, and Omni...
- Founded: 1873 (as Lord & Thomas)
- Industry: Advertising
- Number of employees: 8,600
- https://en.wikipedia.org/wiki/Smith_(advertising_agency)
- SMITH, formerly called Ascentium, is an advertising agency with headquarters in Seattle. As of November 2012 Smith employs over 300 people in Seattle, Portland, Spokane, Atlanta, Ottawa-Gatineau and Toronto. In 2012, the company was rebranded as "Smith" and relocated its headquarters to Seattle. SMITH's clients include Microsoft, Cisco, Motorola, N...
- Industry: Advertising
- Formerly: Ascentium (until 2012)
- https://en.wikipedia.org/wiki/Grey_Global_Group
Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East & Africa, Asia-Pacific and Latin America. As a unit of communications conglomerate WPP Group, Grey Global Group operates branded independent …
- https://en.wikipedia.org/wiki/Student-run_advertising_agency
A student-run advertising agency acts like a real advertising agency, but is operated by students. The agency can be included in the academic curriculum, allowing students to work in the agency for academic credit. Or, the agency can simply be housed within the academic unit, allowing students to work in the agency for volunteer experience.
- https://en.wikipedia.org/wiki/American_Association_of_Advertising_Agencies
The American Association of Advertising Agencies is a U.S. trade association for advertising agencies. founded in 1917. It serves over 700+ member agencies across 1,300 offices, which control more than 85% of total U.S. advertising spend. Its goal is to "foster, strengthen and improve the advertising agency business; to advance the cause of advertising as a whole; and …
- https://www.wikipedia.org/?title=Advertising_agency
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- https://dictionary.cambridge.org/us/dictionary/english/advertising-agency
The brothers led that business the world's largest advertising agency in the 1980s until they were forced out in 1995. This example is from Wikipedia and may be reused under a CC BY-SA …
