An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of …

Rather than a reduction in candy advertising, there was a 65% increase in candy-related advertisements in 2011 compared to 2007 before the CFBAI was introduced. A fault with the CFBAI is that it regulates advertising directed at children, many children are exposed to advertisements for candy during programs popular for a wider range of people.

Monkey (also known as The Monkey, ITV Digital Monkey Monkeh Dina or PG Tips Monkey, and often pronounced / ˈ m u ŋ k ɛ / in imitation of Johnny Vegas' Lancashire accent), is an animated puppet advertising character in the form of a knitted sock monkey.He was first produced by The Jim Henson Company via their UK Creature Shop, puppeteered by Nigel Plaskitt and Susan …

In Internet marketing, search advertising is a method of placing online advertisements on web pages that show results from search engine queries. Through the same search-engine advertising services, ads can also be placed on Web pages with other published content. Search advertisements are targeted to match key search terms (called keywords) entered on search …

The history of advertising can be traced to ancient civilizations. It became a major force in capitalist economies in the mid-19th century, based primarily on newspapers and magazines. In the 20th century, advertising grew rapidly with new technologies such as direct mail, radio, television, the internet and mobile devices.. Between 1919 and 2007 advertising averaged 2.2 …

Targeted Advertising (deutsch zielgerichtete Werbung) ist eine Internet-Werbeform, bei der es darum geht, Werbeeinblendungen themenrelevant am Inhalt von Zielseiten ausgerichtet oder bestimmten Zielgruppen entsprechend darzustellen.. Bei Target Advertising handelt es sich um eine Form der Werbung, die auf eine bestimmte Zielgruppe ausgerichtet ist und so platziert …

The Advertising Standards Authority of South Africa (abbreviated ASA) was an independent entity organised and financed by members of the marketing communications industry of South Africa.Its purpose was to manage South Africa's voluntary, self-regulating system of advertising. The ASA worked with a variety of marketing communication industry stakeholders to ensure …

Social network advertising, also social media targeting, is a group of terms that are used to describe forms of online advertising/digital marketing that focus on social networking services.One of the major benefits of this type of advertising is that advertisers can take advantage of the users' demographic information and target their ads appropriately.

The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the advertising and creative communications industry. The five-day festival, incorporating the awarding of the Lions awards, is held yearly at …

Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East & Africa, Asia-Pacific and Latin America. As a unit of communications conglomerate WPP Group, Grey Global Group operates branded …