In the past, popular music tastes were dictated by music executives within large entertainment corporations. Record companies signed contracts with those entertainers who were thought to become the most … 查看更多內容

A precursor to alternative rock existed in the 1960s with the proto-punk scene. The origins of alternative rock can be traced back to The Velvet Underground & Nico (1967) by 查看更多內容

By the start of the 1990s, the music industry was enticed by alternative rock's commercial possibilities and major labels had already signed Jane's Addiction, Red Hot Chili Peppers and Dinosaur Jr. In early 1991, R.E.M. went mainstream worldwide with 查看更多內容

Despite a change in style, alternative rock still managed to be mainstream. Post-grunge remained commercially viable into the start of the 21st century, when bands like Creed and Matchbox Twenty became among the most popular rock bands in the United States. … 查看更多內容

The name "alternative rock" essentially serves as an umbrella term for underground music that has emerged in the wake of punk rock since the mid-1980s. Throughout much of its history, alternative rock has been largely defined by its rejection of the commercialism of … 查看更多內容

The Dead Kennedys formed the independent record label Alternative Tentacles in 1979, releasing influential underground music such as the 1983 self-titled EP from the Butthole Surfers. By 1984, a majority of groups signed to indie labels mined … 查看更多內容

By the end of the decade, alternative rock's style changed due to a number of events, notably the death of Nirvana's Kurt Cobain in 1994, Pearl Jam's lawsuit against concert venue promoter Ticketmaster (which in effect barred the group from … 查看更多內容